
Fundamental Program in Communication







Advance Your Communication Expertise
In today’s rapidly evolving communication landscape, mastering the fundamentals is crucial for effectively conveying organizational goals and addressing key challenges.
Story School’s Fundamental Communication Program offers a comprehensive curriculum designed to equip professionals with the skills needed to navigate and influence their ecosystems. By leveraging the latest tools and techniques, this program helps participants rethink their strategies and practices, ensuring they stay ahead of industry trends and contribute to the strategic role of communication within their organizations.

WHY ?
Designed for ?
This program is designed for professionals who wish to enhance their communication skills and are looking to take a step back from their daily tasks to reflect on their role and contribution to the successful transformation of their organization through effective communication practices.
Program Structure
The Master’s program is structured into two parts: a core curriculum and a specialization track, divided into four comprehensive modules.
Modules Overview
Module Breakdown
Pedagogical team

Assaël Adar
Expert in Strategic Communication Co-founder of the communication research and consulting firm Occurrence (Groupe IFOP)

Jon Haber
Co-founder of Saboteur & Creative Director

Julien Baudry
Expert in Communication Strategies/ Sustainability/ Stakeholder Management Professor of Communications at the University of Montreal Director of Public Affairs, Port of Montreal

Laurent Poinsot
Expert in financial communication Professor of Finance at Dauphine and at CLIFF (French Association for Investors Relations)

Kristian Manchester
Executive Creative Director and Partner of Sid Lee

Leslie Jung-Isenwater
Expert in corporate and financial communications strategy and international press relations Member of the Executive Committee of Image 7

Abdellah Tourabi
Expert in media training & public speaking Political journalist, columnist and presenter

Camille Collet
Expert in digital intelligence and social listening Data Analyst and Communications Consultant at Deep Opinion

Jean François Renaud
Expert in digital communications and strategy Associate Professor at HEC Montréal Chairman & Co-founder of Adviso

JJ. Streliski
Co-founder of Cossette Montréal Professor of Marketing and Brand at HEC Montréal

Eric Salomon
Expert in Pitch & Coaching Founder of Time to pitch

Badr El Fekkak
Expert Branding Strategy Managing Director à Cairns O’Neil

Benjamin Dard
Expert in information science/fact-checking Economic journalist Director of Philae production

Stanislas de Saint Hippolyte
Expert in writing and international press relations Consultant at Image 7 Former journalist

Hajar Chokairi
Expert Branding Strategy Managing Director à Cairns O’Neil

Arnaud Longueville
Expert in Slideology Co-founder of MPREZ & Business Expert

Thomas Fournier
Digital Director at Sopexa HOPSCOTCH

Xavier Couture
Television producer Member of the Management Committee at Image7
Degree
Story School Certification : Upon successful completion of the core curriculum, graduates earn the “Certificate of the Fundamental Program in Communication” from UM6P Story School.
Dual Certification with Sciences Po Executive Education : Upon successful completion of the core curriculum, and submission of the research paper and thesis defense, students receive dual certification from UM6P Story School and Sciences Po Executive Education.